Globalisation brings a world of opportunities and challenges; emerging economies threaten traditional markets yet offer immense trade and investment opportunities. For most businesses in the Gatwick Diamond, standing still is not an option. Having the support and encouragement of a wide range of government bodies and other organisations, means there is vast back-up and resources, not just to start up or grow stronger, but also to be creative and innovative and challenge the boundaries of industry.
Although air, road and rail links are excellent, the Diamond economy has been over-dependant on the airport in the past, so it is important to reduce any vulnerability to a downturn following major incidents. Infrastructure investment and encouraging diversification will ensure we keep pace with leading regions, strengthen the capacity of the area, increase business confidence and retain the broad range and quality of businesses already in the area. Promoting a strong image and a clear commitment to industry will also encourage new businesses to locate in the Diamond as well as further investment from government bodies and other investors.
